11. TIMING IS EVERYTHING — The 51 Percent Project

CLIMATE EXPERTS

POSTER Sarah Finnie COLLABORATIONS MEDIA AND AWARDS

1. TALK ABOUT IT 2. ACTIVATE TRUSTED MESSENGERS 3. KEEP IT SIMPLE 4. LIGHTEN UP! 5. RESPECT THE SCIENCE 6. SHARE RELIABLE RESOURCES 7. LAND THE ONE-TWO PUNCH 8. USE COMPELLING IMAGES 9. TAKE BOLD ACTION 10. CONVINCE THE CAUTIOUS 11. TIMING IS EVERYTHING 12. BRING IT HOME

ABOUT POSTER Sarah Finnie COLLABORATIONS MEDIA AND AWARDS BEGIN 1. TALK ABOUT IT 2. ACTIVATE TRUSTED MESSENGERS 3. KEEP IT SIMPLE 4. LIGHTEN UP! 5. RESPECT THE SCIENCE 6. SHARE RELIABLE RESOURCES 7. LAND THE ONE-TWO PUNCH 8. USE COMPELLING IMAGES 9. TAKE BOLD ACTION 10. CONVINCE THE CAUTIOUS 11. TIMING IS EVERYTHING 12. BRING IT HOME CLIMATE EXPERTS

11. TIMING IS EVERYTHING

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